The name of this coffee pays homage to the bird of paradise, the emblem of Papua New Guinea.
Coffee production in Papua New Guinea represents 1% of world production, but it is the second most important import after palm oil.
The coffee industry employs over 2 million people, most of them farmers who own small family plantations.
This coffee comes from the country's leading coffee-growing area, the Eastern Highlands, which, as its name suggests, is a high-altitude region in the east of the country.