Fernando "Leto" Escobar is the owner of the El Cerro farm. The farm has been in the Escobar family for 5 generations. Fernando "Leto" Escobar began producing and selling El Cerro coffee in 2014, as his family had always done.Â
It's worth noting that, at the time, he had another job as well as working on the farm. Over time, however, coffee became a passion for him, and in 2016 he decided to devote himself 100% to El Cerro. He replaced the old coffee trees, which were struggling to produce, with new varieties adapted to the farm's climate and separated into different sections to guarantee fine traceability.
Now a Q-Grader, he later set up his own washing station to process his coffees before exporting them. Today, thanks to his work, El Cerro is a renowned farm in El Salvador, and Fernando 'Leto' Escobar a respected producer.